One of the challenges expressed by most new small business bloggers is coming up with enough content to satisfy the content calendar and rally around timelines. Content ideas are everywhere. Once you tune into the circumstances that frame your day, the number of ideas that bubble up for your blog is...
Which entrepreneur has never had a question that immediately required a trip to Google for an answer? Thanks to the popularity and growth in content marketing, we no longer have to wade through newspapers, magazines, and books to find what we’re looking for. Not only has content marketing changed the...
Every entrepreneur wants to work with the ideal client. You recognize them immediately! They appreciate your work, believe in your value, and are willing to pay for you’re worth. Most entrepreneurs know how to reach them. The opportunity for entrepreneurs is to be crystal clear on which tier of the...
Marketing online today is much like Where’s Waldo. Your perfect client knows you’re out there somewhere but, like Waldo, your small business is lost in the massive amount of information published. Plus, there are suspiciously similar looking “Waldos” designed to throw your potential clients off course from finding the real...
Marketing certainly has changed through the years! From carrier pigeon to pony express to letters, land lines, mobile phones, and social media, the tools, and the ways in which clients prefer to do business, has evolved. These transformations have allowed small business owners to go toe-to-toe with the Goliath of...
Vice President
Perception Strategies
Synnovatia is a strategic coaching firm that is detailed and knowledgeable about business. i have a small business that grew from $150K to $750K because of the goal setting and resources that Synnovatia provided. It saves me years of learning on my own.
