Smart Business Uses Goal Management to Achieve

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An entrepreneur-in-the-making recently asked a question on Linkedin about how much “time” should be dedicated to growing a smart business. He certainly asks a thought-provoking question and one many entrepreneurs have asked themselves. Is 40 hours enough? Is 70 hours too many? What is the exact number of hours needed to grow a successful business?

The answer?  None of the above!

Time management is really a tool of the industrial age. You put in X time to produce X.  With the explosion of the information age, time management is a technology of the past. Those who continue to use time management in an attempt to achieve success struggle a great deal. Granted, using our time wisely is still of paramount importance however, being a top-notch time manager doesn’t guarantee you’ll achieve the success you desire.

The technology of performance and achievement for the 21st century is goal management. Have you heard of it? Essentially, the premise of goal management is that your goals determine how you organize, plan, and achieve throughout the course of the day.

Although most entrepreneurs would argue that goal management is their primary focus throughout any given day, that fact isn’t really evident based on their actions….and their achievements. All you need to do is observe an entrepreneur for an hour, a day, or a week to learn that everything BUT goals are driving their behavior, and consequently, their decisions and results.

Give it a try.  Let your goals, rather than time, dictate your day. See what you accomplish. You’ll astonish yourself. And, if you need some assistance to help reframe the way you approach your day, consider downloading the Daily Goal Planner. It’s a very effective tool to help you develop those new goal management habits.

Let us know your thoughts. We’d love to hear from you.

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Brooke Billingsley

Vice President
Perception Strategies

Synnovatia is a strategic coaching firm that is detailed and knowledgeable about business. i have a small business that grew from $150K to $750K because of the goal setting and resources that Synnovatia provided. It saves me years of learning on my own.

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