In the 14 plus years I’ve been a strategic coach and growth advisor, one of the greatest challenges faced by many small business owners and entrepreneurs is their ability to act upon the very plans and projects designed to grow their business. Overwhelmed by the many actions requiring what feels like “immediate attention”, the more important growth projects get put off until “tomorrow”. You know how this story ends, don’t you.
To put your business into a growth mode, consider the use of the “WWH” growth plan. “WWH” stands for the following:
What needs to be done
When will it be done
How will it be done
Here’s how you can grow your business with strategic coaching:
- What needs to be done
Create my 2014 strategic plan
- When will it be done
Friday, February 3rd, 10 am – 2 pm
Schedule this in your calendar as an appointment with yourself. This prevents you from becoming distracted by other activities or putting off this vital activity until “tomorrow”.
- How will it be done
1. Turn off all phones and email
2. Gather critical data from 2013
3. Re-evaluate and reset 2014 goals
4. Conduct necessary research
5. Develop my plan
6. Set up metrics
7. Schedule time each month to assess status and tweak the plan, if necessary.
You get the point. Sounds so simple, doesn’t it? Yet it’s not as easily applied because of the habits that already exist.
What would happen to your business growth if you were to implement strategic coaching for yourself and apply the “WWH” growth plan for one month? What have you got to lose?